Alliance Loan Company logo

Alliance Loan Company

3.9/5

Licensed pawn shop operating two Northeast Ohio locations since 1990, buying, selling, and lending against jewelry, firearms, instruments, tools, and other valuables.

Editorially reviewed by Harvey Brooks

Free to Use BBB: NR Free Consultation Visit Website

Alliance Loan Company Review

Alliance Loan Company, operating as Geauga Pawn and Alliance Loan Company, has served the Northeast Ohio region since 1990 across two locations in Stark and Geauga Counties. The company is a state-licensed pawnbroker (License #PB100167.000) regulated by Ohio and holds membership in the Ohio Pawnbrokers Association, National Pawnbrokers Association, Mid-America Jewelers Association, NFIB, and Ohio Council of Retail Merchants.

The company operates a traditional pawn shop model with three primary services: buying items outright for cash, selling used and secondhand merchandise, and providing collateral-based loans. They accept gold and diamond jewelry, coins and bullion, firearms and weapons, musical instruments, televisions, tools, hunting gear, video game systems, and other items of value. They also offer in-house jewelry repair services and evaluate items while customers wait, providing transparent pricing at the point of sale.

Alliance Loan distinguishes itself through longevity (nearly three decades of operation), staff reputation for fair pricing and customer service, membership in multiple professional organizations indicating regulatory compliance and industry standards, and dual convenient locations serving surrounding areas. Customer testimonials highlight fair prices on pawned items, reasonable offers on purchased merchandise, and inventory of major brand-name goods at prices below retail.

As with all pawn operations, consumers should understand this is a collateral-based lending model where failure to redeem pawned items results in loss of the collateral, and selling items forfeits ownership permanently. While the company emphasizes fair pricing and professional reputation, pawn lending rates and terms are not disclosed on the website, and this remains a high-cost alternative to traditional financing.

Services & Features

Pawn loans on jewelry, instruments, tools, firearms, video game systems, and valuables
Direct purchase of gold, silver, diamonds, and precious metals for cash
Sale of used, secondhand, and out-of-pawn merchandise
Jewelry repair services
Item evaluation and appraisal services
Firearms and weapons sales
Coin and bullion trading
Musical instrument sales and pawning
Tool and equipment sales
Hunting gear sales
Television and electronics sales
In-person pricing (evaluation while customer waits)

Feature Checklist

Credit Education
Identity Theft Protection
Score Tracking
Mobile App
Online Portal
Personal Advisor

Pros & Cons

Pros

  • Licensed pawnbroker (License #PB100167.000) regulated by State of Ohio, ensuring legal compliance
  • Member of Ohio Pawnbrokers Association, National Pawnbrokers Association, and Mid-America Jewelers Association
  • Nearly 30 years of continuous operation (since 1990) in Northeast Ohio market
  • Two convenient locations in Alliance and Newbury serving Stark and Geauga Counties
  • Transparent pricing: items evaluated and priced while customers wait
  • In-house jewelry repair services available
  • Wide range of accepted items including firearms, jewelry, instruments, tools, and gaming systems
  • Positive customer testimonials specifically mentioning fair prices and reasonable offers

Cons

  • No APR, loan term, or interest rate information disclosed on website
  • Pawn lending inherently high-cost compared to traditional personal loans or credit unions
  • Risk of losing collateral if unable to redeem within pawn period (terms not specified)
  • Limited hours (closed Sundays, early weekday closing at 5:30pm) may not accommodate all customers
  • No online application or remote valuation process; in-person evaluation required

Rating Breakdown

Value
5.0
Effectiveness
3.5
Customer Service
3.7
Transparency
3.5
Ease of Use
3.9

Frequently Asked Questions

Is Alliance Loan Company legitimate?

Yes. Alliance Loan Company is a registered company headquartered in 137 S Arch Ave, Alliance, OH 44601. They hold a NR rating with the Better Business Bureau.

Quick Facts

Headquarters
137 S Arch Ave, Alliance, OH 44601
BBB Rating
NR
BBB Accredited
No
Starting Price
Free to Use
Setup Fee
None
Free Consultation
Yes
Money-Back Guarantee
No
Visit Alliance Loan Company

CreditDoc Diagnosis

Doctor's Verdict on Alliance Loan Company

Alliance Loan Company is appropriate for consumers in Northeast Ohio with valuable items to pawn or sell who can visit in person at their two locations and need quick liquidity. Primary caveat: pawn lending is a high-cost borrowing method suitable only for short-term needs; failure to redeem results in permanent loss of collateral, and all terms (interest rates, redemption periods) must be discussed in-person with staff.

Best For

  • Consumers with items of value who need immediate cash and can redeem collateral
  • Buyers seeking discounted used merchandise and name-brand goods at below-retail prices
  • Individuals with firearms, jewelry, or musical instruments to sell for quick cash
  • Customers in Stark or Geauga Counties needing jewelry repair services
Updated 2026-04-01

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