Self logo

Self

3.8/5

Credit-builder loans that help you build credit history while saving money. No credit check required. Reports to all 3 bureaus.

Editorially reviewed by Harvey Brooks

From $25.00/mo BBB: F Visit Website

Self Review

Self (formerly Self Lender) is an Austin, Texas-based fintech founded in 2015 that helps people build or rebuild credit through credit-builder loans. The concept is simple: you take out a small loan ($25-$150/month for 12-24 months), the money goes into a certificate of deposit (CD), and Self reports your payments to all three credit bureaus — Equifax, Experian, and TransUnion.

When the loan term ends, you get the money back (minus fees and interest). So you're essentially saving money while building credit history. There's no credit check to apply, making this ideal for people with no credit or bad credit who can't qualify for traditional credit products.

Self also offers a secured Visa credit card (Self Visa) that uses your CD savings as collateral — no additional deposit needed. This gives you both installment loan and revolving credit history, which is what FICO scores want to see.

Pricing starts at $25/month for a 24-month plan ($600 total, you get ~$545 back after fees). The $150/month plan builds credit faster and results in a larger savings payout. Self charges a one-time admin fee ($9-$15) plus interest on the credit-builder loan.

Self reports that customers see an average credit score increase of 49 points after 3 months of on-time payments. The company has helped over 1 million people build credit and maintains a 4.5/5 rating on the App Store.

Secured credit cards are one of several tools in the credit-building toolkit. Consumers may also consider credit builder loans, which report positive payment history to all three bureaus while building savings, or rent reporting services that add on-time rent payments to credit reports. For those dealing with existing negative items, credit repair services can help dispute inaccuracies that drag down scores. Credit monitoring helps track progress over time, and personal loans for bad credit become accessible as scores improve. Many credit rebuilders find that combining a secured card with other strategies — monitoring, disputes, and responsible borrowing — produces faster results.

Services & Features

Credit-builder installment loans
Secured Visa credit card
Reports to all 3 credit bureaus
Free credit score monitoring
No credit check required
Savings component — get money back at end

Feature Checklist

Credit Education
Identity Theft Protection
Score Tracking
Mobile App
Online Portal
Personal Advisor

Pricing Plans

Small Builder

$25.00 /mo

+ $9.00 setup fee

  • $600 savings goal (24 months)
  • Reports to all 3 bureaus
  • No credit check
  • Self Visa card eligible
Get Started
Most Popular

Medium Builder

$48.00 /mo

+ $9.00 setup fee

  • $576 savings goal (12 months)
  • Reports to all 3 bureaus
  • No credit check
  • Self Visa card eligible
  • Faster credit building
Get Started

Large Builder

$150.00 /mo

+ $9.00 setup fee

  • $1,800 savings goal (12 months)
  • Reports to all 3 bureaus
  • No credit check
  • Self Visa card eligible
  • Maximum credit impact
Get Started

Pros & Cons

Pros

  • No credit check — anyone can apply
  • Reports to all 3 bureaus (most competitors do 1-2)
  • You get your money back at end of term
  • Self Visa card adds revolving credit history
  • Average 49-point score increase in 3 months
  • 1M+ customers, well-established

Cons

  • You pay interest on the credit-builder loan
  • $9-15 one-time admin fee
  • Money is locked in CD until loan term ends
  • Not a quick fix — takes 3-24 months
  • Secured card requires active credit-builder account

Rating Breakdown

Value
4.0
Effectiveness
3.6
Customer Service
3.8
Transparency
3.8
Ease of Use
3.8

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Frequently Asked Questions

Is Self legitimate?

Yes. Self is a registered company headquartered in Austin, TX, founded in 2015. They hold a F rating with the Better Business Bureau.

How much does Self cost?

Self plans start at $25.00 per month with a $9.00 setup fee. No money-back guarantee is offered.

How long does Self take to show results?

Average 49-point credit score increase after 3 months of on-time payments. Full credit-builder loan terms run 12-24 months. Self Visa secured card can be added once sufficient savings accumulated in CD.

Quick Facts

Founded
2015
Headquarters
Austin, TX
Employees
51-200
BBB Rating
F
BBB Accredited
No
Starting Price
$25.00/mo
Setup Fee
$9.00
Free Consultation
No
Money-Back Guarantee
No
Visit Self

CreditDoc Diagnosis

Doctor's Verdict on Self

Self is unique — it's a credit-builder loan that doubles as a savings plan. You pay monthly, it reports to all 3 bureaus, and you get the money back when the term ends. Add the Self Visa card for revolving credit history too. Best for people starting from zero credit who want a disciplined savings and credit-building combo. Not a quick fix — takes 3-24 months.

Best For

  • People with no credit who need to build history from scratch
  • Anyone who wants to save money while building credit simultaneously
  • Consumers who can't qualify for a traditional secured credit card
  • People who want both installment loan and revolving credit on their report
Updated 2026-04-05

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Financial Wellness Guides

Financial Terms Explained (4 terms)

New to credit and lending? Here are the key terms used on this page, explained in plain language with real-number examples.

Credit & Scoring

Credit Score

A 3-digit number (300-850) that summarizes how reliably you've handled borrowed money. Higher scores mean lower risk to lenders and better loan terms for you.

Why it matters

Your credit score determines whether you get approved and at what rate. A 100-point difference can mean thousands of dollars more or less in interest over a loan's life.

Example

On a $250,000 30-year mortgage: a 760 score gets you 6.2% ($1,536/month). A 660 score gets 7.4% ($1,729/month). Over 30 years, the lower score costs you $69,480 more.

Credit Utilization — Credit Utilization Ratio

The percentage of your available credit that you're currently using. If you have $10,000 in credit limits and owe $3,000, your utilization is 30%.

Why it matters

Utilization is the second-biggest factor in your credit score (after payment history). Keeping it below 30% helps your score; below 10% is ideal.

Example

You have 3 cards with a $15,000 total limit. You're carrying $4,500 in balances (30% utilization). Paying down to $1,500 (10% utilization) could boost your score by 20-50 points.

Credit Mix — Credit Mix (Types of Credit)

The variety of credit accounts you have — credit cards (revolving), auto loans (installment), mortgage, student loans, etc. Having multiple types shows you can manage different kinds of debt.

Why it matters

Credit mix accounts for about 10% of your FICO score. Having only credit cards isn't as strong as having a card, an installment loan, and a mortgage.

Example

Borrower A has 3 credit cards. Borrower B has 2 credit cards, a car loan, and a student loan. Even with the same payment history and utilization, Borrower B's score is typically higher.

Credit Cards

Credit Limit

The maximum amount a credit card company allows you to borrow on a single card. Going over this limit can trigger fees and hurt your credit score.

Why it matters

Your credit limit directly affects your utilization ratio. A higher limit with the same spending means lower utilization and a better score. You can request limit increases.

Example

Card A: $3,000 limit, you spend $1,500 = 50% utilization (bad). Card B: $10,000 limit, you spend $1,500 = 15% utilization (good). Same spending, different impact on your score.

Want to learn more? Read our Financial Wellness Guides for in-depth explanations and practical advice.

Affiliate Disclosure: CreditDoc may earn a commission when you click links to Self and other services. These commissions help us maintain our free research. Our editorial team independently evaluates all services. Compensation does not influence our ratings or rankings. Learn more.